Research has proven what veterinarians, shelter workers and adopters have been struggling with for decades – it’s nearly impossible to “guess” a dog’s breed based on physical characteristics alone. 

DNA testing is the only way to correctly identify the breeds that make up your unique, amazing pooch. Get to know your new BFF with a Wisdom Panel 3.0 DNA kit, now available in our ReTail store!

We’ll be proving our point by spotlighting shelter pups who have been DNA tested. You’ll have a chance put yourself in our shoes, place your guesses and see how close you come! Once results are in, we’ll share them with you!

$100
Business Sponsorship

• Sponsor a DNA test for a random dog currently up for adoption
• Receive 2 weeks of advertising through our website and social media with our fun “Guess the Breed” game! (the more interactive a post is on Facebook, the bigger the audience reached)
• Receive a marketing kit to host part of the drawing at your business, which includes a photo of the shelter pup you’re sponsoring!
• Once DNA results are in, we’ll draw a winner from those who guessed correctly!

Prizes include:

Pet Wash • Nail Trim • or Microchip

Sponsor a DNA test for a shelter pet

Always wondered what breeds make up your own pooch?
Purchase your own DNA test in our ReTail Store!

$75

Guess the breed(s) of the adopted dogs below

Hover over each picture to see if you were right!

Further reading

Genetics and the Social Behavior of The Dog
Study by John Paul Scott and John L. Fuller

Dog Breed Identification
Study by Dr. Julie Levy